loqua.marketing Metodologia . Tecnologia . Criatividade

Go to Homepage loqua.marketing

Tag: Digital Transition

  • Open-Source vs. Proprietary Marketing Software: A Strategic Guide for Businesses0 (0)

    Open-Source vs. Proprietary Marketing Software: A Strategic Guide for Businesses
    0 (0)

    Introduction The choice between open-source and proprietary marketing software is a critical decision that impacts campaign performance, scalability, and long-term ROI. Each option offers distinct advantages depending on a company’s size, budget, technical expertise, and marketing needs. This guide compares both types of software, analyzing:✔ Ideal business profiles✔ Short-term vs. long-term costs✔ Key functionalities & limitations✔ Recommendations for different use cases Ideal Business…

  • n8n vs Zapier vs Make0 (0)

    n8n vs Zapier vs Make
    0 (0)

    Automation tools have become essential for businesses looking to streamline workflows, reduce manual tasks, and boost efficiency. But with so many options available, how do you choose the right one? In this detailed comparison, we break down three of the top workflow automation platforms—n8n, Zapier, and Make (formerly Integromat)—based on flexibility, pricing, ease of use, integrations, and…

  • Hubspot vs. E-goi vs. Mautic0 (0)

    Hubspot vs. E-goi vs. Mautic
    0 (0)

    Here’s a detailed comparison of HubSpot, E-goi, and Mautic across pricing, features, and key considerations for businesses: Feature HubSpot 🟠 E-goi 🟢 Mautic 🔵 Pricing Model Freemium (Paid plans start at $50/month) Freemium (Paid plans start at €20/month) Open-source (Free) or Paid SaaS plans Key Features CRM, Marketing Automation, Email Marketing, Analytics Email Marketing, SMS, Push, Marketing Automation Marketing Automation, Email Marketing (CRM…

  • From Digital to Physical: How ABM Can Benefit from the Phygittal Strategy0 (0)

    From Digital to Physical: How ABM Can Benefit from the Phygittal Strategy
    0 (0)

    🌐 Introduction Customer Experience (CX) is now one of the most crucial factors for business success. A well-structured Customer Experience Optimization (CXO) strategy goes beyond customer satisfaction—it directly impacts financial results and Return on Investment (ROI). But how does this happen? Let’s explore! 📊 The Impact of Customer Experience on ROI A positive customer experience doesn’t just foster…

  • RevOps and Automation: The Secret to Scaling Marketing, Sales, and Support with Alignment and Efficiency0 (0)

    RevOps and Automation: The Secret to Scaling Marketing, Sales, and Support with Alignment and Efficiency
    0 (0)

    Introduction In today’s fast-changing business landscape—where decision cycles shrink and competition intensifies—marketing, sales, and customer success teams face a common challenge: working aligned, efficiently, and results-driven. This is where Revenue Operations (RevOps) takes center stage. More than just an internal reshuffle, RevOps is a strategic shift that:✅ Breaks down silos✅ Fuels cross-department collaboration✅ Ensures predictable revenue growth But the real game-changer…

Branding &
Inbound

A strong, coherent identity aligned with your values and value proposition.
Inbound is about attracting visitors and automating the sales funnel.

Account Based
Marketing

Strategic focus: Maximise marketing efforts through personalised outreach to specific accounts.
Whether it’s conquering a niche or winning over that one lead, ABM helps you convert with precision.

Customer
eXperience

Enhance every touchpoint: CX is about optimising the customer journey across all buying stages.
Better experiences lead to better results.

Subscribe our newsletter

🕵️‍♀️ Human-curated content for real people.

Let’s go.
Accessibility